BlogRush-LogoUnless you have been very unobservant, you have probably noticed those little BlogRush widgets popping up all over the web. Have you wondered what they are? Why are people putting them all over their blogs? If you look to the right of this blog, you’d see that Ive had one placed on the sidebar for about a week. I also put one on Jonzee.com

What exactly is BlogRush and why do I care?

Well if your not a blogger or website owner, BlogRush might not mean much to you. For bloggers, this is the new thing that promises to bring traffic and pass around information. Here is a basic rundown of how it works.

  1. You sign up at BlogRush, add your URL and RSS Feed, then apply the widget to your blog
  2. Each widget displays 5 blog post or article headlines. the topics are related to your blog based on categories etc.
  3. Every time a page on your site with the widget loads (when someone visit your site) you get a credit
  4. For every credit you gain, one of your blog headlines will be pushed to a BlogRush widget embedded on another website.

You get 100 views, and a blog headline is pushed to another BlogRush widget 100 times. See how it works? Pretty much like Adsense, but you pay with page views. Knowing that much about the widget, you can now see why everyone is putting those widgets on their blogs.

Thats not all. If you have been keeping up with all of your favorite blogs, you’d also notice that a lot of people have been talking about BlogRush. Yea the more people that use it, the bigger the benefit to the BlogRush system in a whole. But the incentive is that you also get credit for referrals. Heres where it starts to sound like a pyramid scheme. Lets say you read my blog post about BlogRush. You click one of the links in the post and sign up. Well most of my links to BlogRush in this article have my affiliate code so that I get credit for referring you. Now when you install the widget on your website, and get views, not only do you get credits and have one of your headlines pushed to other sites, I also get partial credits because I referred you. When you refer someone, you get partial credit from the person you referred and I again get partial credit. The credits gets passed along to everyone.

It has become so popular that people are starting to give tips for better usage of the widget and everything else. They have even recently announced that they are going to add a selections of colors so that people can have the BlogRush widget fit better with your blog’s color scheme.

It is pretty interesting due to the fact that when you think about it, it is a pretty simple concept. But it is the first real "new thing" that has happened in a while.